Jun 3, 2017
Did you always want to do the unexpected? Sue Bohle did!
Sue broke through as the first woman exec at J. Walter Thompson Co., helping the firm develop a public relations presence in Los Angeles. She was determined to work harder than anyone else—worked all the way through pregnancy. Within three years, she became JWT’s first vice president on the West Coast and a year later, the first woman in Los Angeles to be named general manager of an office of an international PR firm. Later, she headed the Los Angeles office of Ketchum Communications.
Managing a family, managing a career, then starting her own agency, Sue opened the award-winning The Bohle Company in 1987, known as the largest technology public relations agency in Southern California and in the top 50 independent PR firms nationally.
She recognizes an opportunity when it presents itself. “I just brazenly did it,” Sue remarks. Her career advice while raising kids: “Fear of failure kept me motivated. It was exhausting, but if you can get through the first 4 years, you’ll be okay.” She says it’s more do-able today than it ever as been…it’s all about accomplishment and relationships. “There’ no substitute for hard work, and accomplishments through high standards but, it’s important to develop relationships.”
Sue’s latest endeavor: https://seriousplayconf.com